Cloverfield trailer

The trailer starts of with a man walking into his surprise party, their is a person in the film who is recording video clips of the people in the party, characters in the movie start talking about a man called Rob, this make the audience want to watch more and focus to try and figure out why this man Rob is so important. All of a sudden their is a disturbing noise and the screen starts shaking and it almost starts to look like its a documentary, then the screen fades to black but a font appears with non-diagetic sound saying "something has found us". This particular scene which turns from people having fun to people running around and screaming to save their lives makes the audience very anxious to find out what is happening.

Almost the whole trailer is filmed with a point of view shot, so this make the film very unclear but very realistic. We see shots of buildings blowing up and a women saying "what is that?" this makes the audience very eager to find out what is happening and further more, it makes the audience confused because they hear sounds that are unpredictable and that nobody knows where or who they are coming from.

Then we see a lot of whip pan shots which is also very unclear and make the viewer very nervous and fearful of what they are about to see. We also see very small scenes, one of them which a soilder says "what ever it is, its winning" so we can see that the trailer is very unrevealing throughout.

Throughout the trailer the speed of the trailer speeds up, the diagetic and non-diagetic sounds become louder and the trailer also speeds up. There is a variety of many different scenes, which are mainly people running and being scared, this gives the impression that their is some sort of creature out their which is unstoppable. This makes the audience are very drawn into the trailer and would want to watch the film just too see what the creature looks like.

The location used is mostly on the street, the camera concentrates on the explosion and then we see a quick pan to the people on the street trying to save their lives by running away from what they do not know is happening. These shots are used to show us the reaction of the people on the street. They are viewed differently to give that realistic feel by using a point of view shot as well as a hand-held camera to give a very real view of what is happening. These techniques were used even at the birthday party before the explosions have taken place.

As the director was filming to make everything look so real, the lighting used was very natural however, it was all at night, so it was dark and that did make the action even more horrifying.

Overall, this trailer is conventional but in many different ways. I think that the use of the different shots and camera movements and techniques adds more realism to the film and makes it more interesting. It also makes it conventional as a thriller film as it also uses the right music to go with each situation and camera shot movements. The dark lighting and the night shots are also successful in adding mysteriousness and horror to the film which again makes it conventional.