'Alone' Film Poster

The poster of our film will have an image of one of the locations of where the trailer will be filmed at. And above it will be another image of two eyes. They represent the fact that the girl in the big city of London is on her own and is being watched by people all the time.

We think that the eyes will add mystery to the poster and that is what we want.

We have mostly used dark colours such as red, black and blue this is to represent the mysteriousness of the film. The brand identity of the poster will be clean-cut,simple and easy to look at and understand. Even though the eyes will be there to symbolise something, it still won't be something messy and crowded by many items being in the mise-en-scene.
The conventions that we will be adhering to in the poster are things such as the title of the film placed at the bottom of the poster with the date of release under the title. As the slogan exemplifies what happens in the film, placing it at the top is like giving them an idea of what happens in the film and then they move down to look at the image in the poster itself.
After analysing a couple of thriler posters, we realised that the first draft of our poster did not follow the conventions of a film poster as it only had an image and the title of the film. So in our final draft we added The release date of the film as well as a website and a tagline for the film. This made it look more professional as now it could fit in with other real film posters.

We decided to put 3 poster campaigns that all looks different and are set in different iconic London locations:
For the posters we used Photoshop. I used Photoshop to crop and resize the main image, erase background that is not needed, fade colours, colour correction, used a variety of fonts to layers to create a depth and drama to the main image.
We used these tools to give our posters a familiar style to our trailer also to stick with our conventions.